Case Study

Easy Kleen

Our Task

The life of a manufacturing company isn’t easy. With so much work put into creating a world class product, it doesn’t matter without effective marketing to let people know the product exists. With a wide range of competitors it can be easy for consumers to be unsure of where to buy. 

Since working with ICS we have not only created a digital strategy for them but we have helped generate thousands of qualified leads each year which has helped their profits increase.  

What We Did

  • Custom Website Development
  • Graphic Design
  • On-Page SEO
  • HubSpot Integration
  • BIgCommerce Development
  • Secured Hosting
  • Digital Strategy
  • Pay-Per-Click Advertising

Our Process

Easy Kleen Pressure Washers is a perfect example of an innovative company that needed to scale their marketing strategy to grow the business. The company turned to ICS initially for help with their website after having a bad experience with a previous agency. 

We first started with their website and did a complete overhaul based on their buyer personas at the time. A few years passed and additional websites were created for distributors and sister companies.


A digital strategy that works

By creating a digital marketing strategy that included managing paid marketing campaigns and organic search engine optimization, we helped this once small business grow into one of the largest manufacturing companies in Canada. 

With a consistent pay-per-click campaign we have not only seen their traffic skyrocket over 200% but Easy Kleen started to be in complete control on how fast they wanted to grow with the steady flow of leads coming in each month. 

“Without ICS I would be very lost on not only our website but also HubSpot, Google ads, landing pages, and so much more. The team at ICS is always able to quickly fix our spur of the moment issues and provide solutions & results very quickly and professionally.”

— Madison Bates, Production
Easy Kleen